Smartphones have altered the world, whether for the better or for the worst. We now have instant access to information, and anything you need to know about a company can be accessed in seconds. Consumers no longer require a desktop computer to explore your website, as mobile devices accounted for more than half of all website visitors in 2021.
If your firm already has a website but wants to provide a more user-friendly mobile experience, you can convert it into an Android or iOS app that provides your clients with a mobile-optimized interface. This is especially useful if your website isn't very responsive on mobile devices, as you may create an app alternative for them.
Why do you need a mobile app?
Customers and businesses benefit from mobile applications, which is why roughly a third of small firms have one. Here are a few reasons why you should make your website into a mobile app.
Ease of Access
It's far easier to access and engage with an app after a user installs it than it is to open a webpage in a separate browser application. It's always a good thing when there are less obstacles between the user and your content.
According to a recent study, mobile users spend 83 percent of their time in apps vs 17 percent in web browsers, which we believe is due in large part to the ease of having an app right on the home screen.
Search Engine Optimization
Google and other search engines are built to deliver the most relevant results based on your query. Because more people use mobile devices to surf the internet, it seems obvious that having a mobile app will help your website rank higher in search.
If your organization has a mobile app, for example, someone searching for your brand or products on their phone will have a better chance of finding the information they need.
Mobile-Friendly Interface
It's upsetting to find that your favorite brand or product has a fantastic website on the desktop, but when you load it on your phone or tablet, it's nothing like the desktop version.
Your duty as a marketer, website owner, and/or web developer is to produce a positive user experience, but what if your site isn't mobile-friendly? Should you deconstruct it and start over, invest in a website redesign, or try to mend the weaknesses that could lead to further problems in the future?
Push Notifications
The ability to provide push notifications to users is one of the most valuable features of mobile apps. Customers can receive proactive notifications about sales, personal offers, new posts, and more without having to open your app.
Your alerts appear on the user's locked or home screen when push notifications are enabled, so they may see your messages as soon as they check their phone.
Source: https://evincedev.com/blog/convert-websites-into-mobile-app/