Flower Logo – Use the Unique Floral Language for Your Brand Mark

  Tam Becker    March 14, 2012    1326

 

Similar to colors, each flower also has a unique meaning of its own. For centuries, they have been employed to convey messages and feelings. In early times, blossoms were used to communicate emotions like love, friendship and support instead than words. Sadly, that language is now extinct.

So, why not use flower images to make your brand mark unique and distinct?

If you think that you can use a bloom only to represent a floral business, then you are wrong.

Whether it's a perfume shop, an architectural firm or a press club, blossoms add imagination to brand marks. Whether your company is related to environment or women's wear, you can create a flower logo to give an individual personality to your monogram and make it distinct and exclusive.

Let's have a look how to use different blossoms to symbolize different business features?

What kind of bloom images should you use if your business is on the creative side?

If your business is related to theater or performing arts then you can use an illustration of Amaryllis which signifies poetry and dramatics.

But what if your company is formal or sober? Can you use floral images to signify your business features?

Yes, you can!

If your company is related to funeral arrangements, you can use a flower named heather in your business mark as it symbolizes solitude, a Xeranthemum which depicts eternity or immortality or a Thrift that symbolizes sympathy.

If your company is related to financial advisory, then you can use a small abstract symbol of a yellow poppy with company name as it signifies wealth and success.

What if it's related to sports?

Hyacinth represents games and sports and is appropriate if you are designing an icon for a children's sports team or summer camp.

What if your business is targeted towards females specifically?

For businesses targeting only women, blooms need to be delicate and intricate looking to give a feminine effect. So, if you are a women's clothing designer, then an illustration of a bloom named Narcissus with company name is an ideal choice for you as it signifies egotism and bold confidence. That can be perfect if you want to assure your customers of your business knowledge.

If you are trying to design a monogram for a beauty salon, then the perfect blossom for your brand mark is an illustration of a magnolia which symbolizes dignity and splendid beauty or a lotus flower logo which says mystery and truth.

If your company is related to wedding planning or wedding gowns then you can use an illustration of a bloom by the name of Queen Anne's lace which represents delicate femininity and has been a popular choice in many royal marriages.

Hence, if you want your company mark to stand out from the crowd then select a flower that has the same personality as your business.


 Article keywords:
flower logo, lotus flower logo

 


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