Reviews are more crucial than ever before. 90% of customers conduct online research before visiting a restaurant. Furthermore, 35% of clients learn about restaurants from internet reviews and official websites.
It has an impact on the likelihood of people visiting the restaurant. A third of Americans said they would never eat at a restaurant with a star rating of less than four.
When your restaurant earns rave ratings, it means your service and food are of the highest caliber. As a result, your restaurant's sales and profit margin will rise.
The question now is how to increase the number of positive reviews for your restaurant:
1- Build a Robust Online Presence
As previously said, the majority of individuals search for restaurants online before visiting or buying food from them.
It will be tough for potential clients to find you if you do not have a strong internet presence. Your guests will also be discouraged from leaving a review because your digital resources (website, social media, etc.) appear to be irrelevant.
2- Enable Online Ordering
In recent years, online ordering has been the buzz of the town. As a result, restaurants that provide online ordering systems report higher revenue than those that do not.
Customers will now be able to receive your services at their doorstep, which will help you obtain more reviews. You'll need a website or a mobile app to enable online ordering.
3- Leverage Email Marketing
One of the finest strategies to stay on your consumers' minds and acquire more reviews is to use email marketing. When a customer places an order online, send them an email half an hour after it is delivered, asking them to provide a review.
They will most likely be pleased and give a nice review because they may have just consumed the food.
4- Create Your Restaurant’s Profile In Different Review Sites
Customers nowadays use a variety of methods to locate eateries. When it comes to finding outstanding eateries, TripAdvisor and Yelp are incredibly popular.
Create a profile for your eatery on such sites. Fill in all of the details and double-check that they are correct. Remember that the more details you include in your profiles, the better.
Include a link to your website, as well as a menu, images (of the restaurant and its best dishes), a location, contact information, and hours of operation. Additionally, keep your profile up to date with any scheduled events (festive season, discounts on weekends, etc.). More clients will be attracted as a result of this.
5- Share Customer Reviews on Your Social Media
Customers like it when their voices are heard. And it makes them feel much better when it's shared by the brand itself. It also encourages people to write reviews for your restaurant on social media and other websites.
6- Respond to Reviews
When you respond to positive and negative customer evaluations, you demonstrate that you appreciate their time (which they spent writing), which encourages others to submit feedback.
Source: https://medium.com/@maulik.evincegroup/how-to-get-more-reviews-for-your-restaurant-4a10c31398a3